A collaboration built on love and friendship

New Delhi (India), November 3: This festive season is all set to see the spectacular unveiling of a first-of-its-kind collection between two young & dynamic designers and the celebratory space they’re leading at! Two contemporary design houses have come together to launch an expansive festive & wedding collection covering a broad spectrum of couture footwear never seen before. Inspired by the maximalism of Indian wedding celebrations and the much-awaited festive season, it is time to go all out with something truly stunning! Get ready for sparkles like wearing stars on your feet, glamour like the spotlight shining on you and an enigma in its design language that will leave you speechless.

This association is an organic and natural step between the two leading brands because of a strong bond and friendship shared between the founders. A collaboration like this runs particularly deep since both designers started their journeys in the industry around the same time as well. They have in many ways grown together and come into their own together.  A relationship this deep gives the collection a deeper meaning, where it is evident that the two protagonists have staved off each other’s creative minds! They have been known to complete each other’s design thoughts, have faith in each other’s decisions, love each other’s aesthetic, and most of all feel extremely passionate about their creative processes and their brands! It’s truly unique to have such similar energies and even more for them to come together to create pieces that can only be called; extraordinary!

Abhinav Mishra is the master couturier of mirror-work, he has single-handedly brought back a traditional embroidery form and made it mainstream. So, it is only obvious that the main design element of this collection is ‘mirrors’. The use of such a strong material and to create a new, unique, unseen collection out of it has been challenging yet greatly satisfying for both Abhinav and Shirin! The combination of sparkling mirrors with NEEDLEDUST’s aesthetics of feminine meets edgy, manipulation of materials into innovative techniques and designs that have the ability to produce heritage pieces has gone on to create memorable keepsakes for every celebratory wardrobe. This collection will showcase the strengths of both designers together as well as hold their signature styles, sacrosanct.

The collection is outright glamorous and dominated by tones of taupe, gold, rose gold, champagne and silver along with bright and pop festive colours of marigold orange, ‘gulab’ red, rani pink, ‘haldi’ yellow on rich silks, tissue, organza and nets. The embroidery patterns are derived from the Mughal gardens and erstwhile Sindh motifs done with mirrors, sequins, beads and ‘gota’! The collection will showcase a range of Festive/Bridal shoes, for both men and women with a variety of shapes, colours and styles in mule heels, Kolhapuri heels, ‘juttis’ and Men’s ‘khussas’. The new collection will also feature never done before styles of necklines in ‘juttis’ and shapes and styles heels, that NEEDLEDUST is launching for the very first time. 

The collection comprises 12 styles of juttis, 9 styles of heels and 9 bags as well as 6 footwear styles for men with more drops and launches planned across the season.

Shirin Mann, NEEDLEDUST, goes on to add, “This collection has been the most fun for me hugely because Abhinav & I have been friends for years! Our everyday banter, our conversations on design, style and our personal goals have somehow converted into this very aspirational, unique collection that we’ve worked so hard on! Because of the mutual admiration and love we share for each other, and a deep understanding of one another’s emotions, we have been able to design a collection that will showcase the strengths and diversity of our brands. Abhinav’s maximalist approach to my strength in colours and detail orientation has created a collection of couture shoes that will be the first of its kind for Indian fashion!”

Couturier, Abhinav Mishra adds “Footwear is a whole new category for me but I’ve always sketched and imagined footwear when I’m working on a collection, it’s a different matter that I have never ventured into the production of any of these designs, mainly because in the back of my mind I have always known that if anyone can create what I have visualized, it is NEEDLEDUST! So often I see a preview of Shirin’s upcoming collection and along with deep admiration, I see how I would add my own touch to the pieces and now I actually get to do that. Our design sensibilities are synced, we’re both critical of ourselves, we’re both very driven, we’re both smitten by beauty in everything we see and do, that’s the passion a collection like this needs and we’re brimming with it!”

The NEEDLEDUST X ABHINAV MISHRA collection goes live on NEEDLEDUST.COM and ships worldwide! Also available in NEEDLEDUST & Abhinav Mishra’s stores.

Price range – Rs. 7690/- onwards

Instagram: @needledust


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